报告 # 题目 阅读材料 1 信息技术在商务应用中的环境 Ross, J. W., and D. F. Feeny. "The Evolving Role of the CIO." CISR WP No. 308, Sloan WP No. 4089 (August 1999). "Computing's New Shape." The Economist (November 2002). 2 方案计划 Aley, J. "Software Doesn't Work. Customers Are In Revolt. Here's the Plan." Fortune (25 Nov. 2002): 147-153. Malone, T. W., and R. J. Laubacher. "The Dawn of the E-Lance Economy." HBR (Sep-Oct 1998): 144-152. Schwartz, P. "Appendix: Steps to Developing Scenarios." In The Art of the Long View (1996): Currency Paperback, Doubleday. "Too Many Debts; Too Few Calls." The Economist (July 2002).

报告 # 题目 阅读材料 3 开始数字商务 Case for Discussion: Overby, S. "JetBlue Skies Ahead." CIO Magazine (July 1, 2002). Treacy, M., and F. Wiersema. "Customer Intimacy and Other Value Disciplines." HBR (Jan-Feb 1993): 84-93. Weill, P., and M. Vitale. Place to Space: Migrating to eBusiness Models (2001): Havard Business School Press, 29-54. 4 转变为数字商务 Case for Discussion: "E-Business at Delta Airlines: Extracting Value from a Multi-Faceted Approach." MIT CISR, 2001. Eisenhardt, K. M., and D. N. Sull. "Strategy as Simple Rules." HBR (Jan 2001): reprint #R0101G, 107-116. Semler, R. "How We Went Digital Without a Strategy." HBR (Sep-Oct 2000): reprint #R00511, 51-58. Venkatraman, N., and J. C. Henderson. "Real Strategies for Virtual Organizing." SMR (Fall 1998): reprint #4013, 33-48. 5 企业范围内的应用集成 Case for Discussion: "Dow Corning Corporation (A): Business Processes and Information Technology." MIT CISR, 1997. Case for Discussion: "Dow Corning Corporation (B): Reengineering Global Processes." MIT CISR, 1997. Case for Discussion: "Dow Corning Corporation (C): Transforming the Organization." MIT CISR, 1999. Davenport, T. H. "Putting the Enterprise into the Enterprise System." HBR (Jul-Aug 1998): reprint #92108, 171-192. Kaplan, R. S., and D. P. Norton. "The Balanced Scorecard - Measures That Drive Performance." HBR (Jan-Feb 1992): reprint #92105.

报告 # 题目 阅读材料 6 项目管理 Case for Discussion: "Lifeline Systems, Inc. - The Care system Project." MIT CISR, 1999. MacCormack, A. "How Internet Companies Build Software." SMR (Winter 2001): reprint #4226, 75-84. Randolph, W. A., and B.Z. Posner. "What Every Manager Needs to Know About Project Management." SMR (Summer 1988): 65-73. 7 变革管理：一些事情永远不变 Case for Discussion: "First National City Bank Operating Group (A)." Harvard Business School Case #9-474-165. Case for Discussion: "First National City Bank Operating Group (A-1)." Harvard Business School Case #9-475-061. Case for Discussion: "First National City Bank Operating Group (B)." Harvard Business School Case #9-474-166. Case for Discussion: "First National City Bank Operating Group (B-1)." Harvard Business School Case #9-475-062. Brynjolfssen, R., A. A. Renshaw, and M. Van Alstyne. "The Matrix of Change." SMR (Winter 1997): reprint #3823, 37-54. Christensen, C. M. and M. Overdorf. "Meeting the Challenge of Disruptive Change." HBR (Mar-Apr 2000): reprint #R00202, 66-76. 8 变革管理：信息技术正在变化 Berinato, S. "A Day in the Life of Celanese's Big ERP Rollup." CIO Magazine (15 Jan. 2003). Beer, M., R. A. Einstat, and B. Spector. "Why Change Programs Don't Produce Change." HBR (Nov-Dec 1990): reprint 90601, 158-166. Keevan, W. "The Execution Feedback Loop: Techniques to Minimize the Risks Associated with Organizational Change." Working paper (2003). Orlikowski, W. J., and J. D. Hofman. "An Improvisational Model for Change Management: The Case of Groupware Technologies." SMR (Winter 1997): reprint #3821, 11-21. Lecture 8 Notes (PDF)

报告 # 题目 阅读材料 9 让信息技术成为战略 Case for Discussion: "United Parcel Service: Delivering Packages and E-Commerce Solutions", MIT Sloan School, CISR Working paper, 2001. Broadbent, M., and P. Weill. "Management by Maxim: How Business and IT Managers can Create Infrastructures." SMR (Spring 1997): 77-92. Gibson, C. F. "Pressure Testing & Changing the IT Organization." CISR Research Briefing #3D (October 2002). Quinn, J. B. "Strategic Outsourcing: Leveraging Knowledge Capabilities." SMR (Summer 1999): reprint #4041, 9-21. 10 Lifeline Visit Case: "State Street Boston Corporation: Leading With Information Technology (B)", Harvard Business School # N1-799-034, October 7, 1999. Case: "State Street Case", Weill, P. and Woodham, R. MIT CISR WP #327, April 2002. Earl, M., and D. Feeny. "How To Be a CEO for the Information Age." SMR (Winter 2000): 11-23. Gibson, C. F., and L. Ball. "Executive Mindscapes and Information Technology." Indications (CSC Index), VI:6 (Nov-Dec 1989). 11 小组项目演示 12 综合报告与讨论 Ross, J. W., and P. Weill. "Six IT Decisions Your IT People Shouldn't Make." HBR (Nov 2002): 3-9, product #2160.